After 90 years, traditional US television broadcasting is fading fast. ATSC 3.0, the newest US TV broadcasting standard, looks great on its face: modern, efficient, and flexible. But there are growing problems, a tired plot that has been repeating over and over for all US broadcasters: Very poor content. Broadcast TV is loaded with very low-value content. Why watch broadcast TV if the programming is abysmal? Yes, there are some excellent programs, but that's about 1%. High ad frequency. Broadcast TV has a huge and growing volume of advertising. Why watch broadcast TV if the ads are so amazingly annoying, and when all of them feel like money scams? QVC may be profitable, but is it a significant value to the public? High cost. The broadcast industry is working to make the tuner in your brand new TV obsolete in just a few years. Why buy a new TV today if it is just going to be obsolete in a couple of years? Blocking. The broadcast industry is acti...
Useful and Useless Ideas from Lance J.